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Need a helping hand with your homemade craft business?

Have you heard people say, "Wow! You could sell this!" when they look at your crafts? Have you ever thought about selling your handiwork?

Have you been daunted by the prospect of what it takes to start a successful business selling your crafts? It's no quick and easy task, but I'm here to help!

The Maker Marketplace handbook explores the many aspects of starting and running a handmade crafts business, from the very beginning thoughts about why you'd like to start a business to evaluating your existing business.

You'll learn the why, when, what, who, how, and where of starting a business. You'll also learn how to price and market your crafts and how to evaluate your business along the way!

The best part is that Jennifer is right by your side throughout the whole handbook, helping to guide the way to your successful handmade business!

Cover and Mobile version of The Maker Marketplace Handbook

Build your business for $29 USD $18.85 USD for a limited time!

GET THE 326-Page Maker Marketplace Handbook 
Instant Digital Download for 35% Off!

WHO IS THIS BOOK FOR?

  • Makers who have never sold their work before and are looking to test the waters before fully committing
  • Makers who keep hearing, “You could sell these!” but aren’t sure it’s for them
  • Makers who know they want to sell a craft, but need to narrow their options down to the best choices
  • Makers who have done some selling but want to approach it more methodically
  • Makers who are already skilled at their craft, but need help getting their crafting businesses off the ground
  • Makers who have a crafting business, but need some help with pricing, branding, marketing, or getting their business registered
  • Makers who have a big dream, but have no idea where to start to achieve it

Table of Contents page for The Maker Marketplace Handbook
The Importance of Identifying your Why page from The Maker Marketplace Handbook
Jenny's responses to the Smart Goals Worksheet from The Maker Marketplace Handbook

What Does The Maker Marketplace Handbook Cover?

This guide contains easy-to-understand valuable information on a wide range of topics you need to know to start your own handmade craft business, including:

  • How to face your fears
  • How to choose products to make
  • How to set SMART goals
  • How to conduct market research
  • How to find your niche
  • How to register trademarks & copyrights
  • How to source supplies
  • How to choose & register your business name
  • How to create a brand story, mission, & vision
  • How to choose your brand’s style
  • How to obtain a business license
  • How to get a tax ID number
  • How to set up your business finances
  • How to decide where to sell your products online
  • How to select markets and shows to sell your products
  • How to sell on consignment and wholesale
  • How to merchandise your products
  • How to determine and understand your market demographic
  • How to price your products
  • How and when to offer sales
  • How to ship your products
  • How to set marketing goals
  • How to take great product photos
  • How to write copy for your products
  • How to use social media to market your business
  • How to market your business online and in person
  • How to evaluate your business
  • How to conduct a SWOT analysis
  • How to address struggling product sales
  • How to improve your skills
  • How to reinvest your profits

How Do I Know This Will Work?

You don't. But I do. My name is Jennifer and I'm the founder of JenniferMaker.com, a popular DIY & craft blog that has helped well over three million crafters in just the past three years.  Not only have I been able to help crafters, I have also built my brand and business using this same model!

The Maker Marketplace guides you through each step of creating and running your handmade craft business, like:

Your WHY: The reason you’re starting this business and what you plan to get out of it. 

Your WHEN: Your goals, your desires, and your measure of accountability to make things happen.

Your WHO as a business: The image, the personality, the vision, and the mission behind the craft.

Your WHAT: Learn how to do market research, figure out your niche, and get smart about sourcing supplies.

Your HOW:  The technicalities of starting up a business the right way, broken down into bite size pieces.

Jennifer Maker

Your WHERE: The platform, the marketing, and how to entice (and keep) adoring customers.

Your PRICING: What factors go into pricing your product? What pricing models should you use? Should you offer discounts? What about shipping costs?

Your MARKETING: What marketing techniques appeal to you? What ones will be useful for your business? What marketing goals do you want to set?

Your BUSINESS ANALYSIS: What goals have you met? What goals do you need to make? How is your business performing in the market?

And if this book isn't right for you, you can get a full refund, no questions asked.

You have nothing to lose and everything to gain. 


What If I'm brand new to the crafting business?

You are in the right place! My Maker Marketplace Handbook walks you through each step of the business creation process. This is the perfect companion for someone starting out their own business adventure! You can follow with Jenny's worksheets and review her reflections on her own business journey while creating your own!

You can do this!

Ok, So How Much Is It? 

The 326-page, full-color Handbook is easily worth $40 or more, but for limited time I'm offering it at just $24!

And -- BONUS -- if there is an update to the Handbook or additional content comes out, you can re-download the updated Handbook to get all the new stuff. That's right — future updates to the Handbook are free of charge to purchasers!

ALSO, if you have an idea for new pages, let me know -- if I get enough requests, I'll add them and you get access to the updated file.

The Maker Marketplace Handbook will save you TONS of time AND you'll be able to make your business successful!

It's like having a homemade business expert in your pocket!


Can I get this book in a print edition?

Yes, we do offer a print edition! Please not that it does not include free updates as our digital edition does, however, you can click here to purchase our print edition instead.

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Inside pages on display for The Maker Marketplace Handbook